They dictate precise regulations for their protection, creating specific quality standard regimes that protect the good faith of the consumers and giving producers concrete instruments for identifying and promoting products with specific characteristics in a better way, as well as protecting them from unfair practices.

Regarding the agricultural division, where winemaking is concerned, the European Commission has set up the common monitoring and evaluation framework (CMEF) to assess the performance of the common agricultural policy (CAP) and improve its efficiency. The CAP objectives are:

• Viable food production, with a focus on agricultural income, agricultural productivity, and price stability;
• Sustainable management of natural resources and climate action, with a focus on greenhouse gas emissions, biodiversity, soil, and water;
• Balanced territorial development, with a focus on rural employment, growth, and poverty in rural areas.

In Spain, PDO and PGI products represent the excellence of European agricultural food production. They are both the result of a unique combination of human and environmental factors characteristic of a specific territory. The role of a geographical indication is also to support strategies of food safety. Starting from the distinction between generic and distinctive quality, the main factors influencing food safety in geographical indication products, stress the importance of traceability systems and biodiversity in securing generic and specific quality. This entails:

• Control procedures
• The enforcement apparatus for GIs the administrative sanction systems against unlawful users in terms of types of infringement and in providing for preventive measures and remedies;
•  Different types of criminal offense specifically address the violation of rules on indications of origin of food products in some cases.

Producers are able to communicate to buyers and consumers the characteristics of their product under conditions of fair competition. It also requires them to be able to correctly identify their products on the marketplace. Operating quality schemes for producers which reward them for their efforts to produce a diverse range of quality products can benefit the rural economy.

To ensure these qualities are met, one can find the “Enjoy, It’s From Europe” logo on promotional material regarding any product. This is a promotion policy that was adopted and enacted in 2016 by the European Commission. The intention of this policy was to uphold the efforts made by the farmers and bring more awareness to consumers. The logo, as it pertains to wine, represents the respect for the environment, high-quality agricultural products, and agricultural traditions.